The way fiber companies build door-to-door teams is broken. We build ones that hold.
Steven Pitts recruits, trains and launches your field sales organization, from representatives to frontline managers, through a 90-day market build. RevBullet connects every door, order, installation and dollar so leadership can see what is working and scale it.
One market. One operating system. A team built to keep producing after the handoff.
We do not simply train your sales team. We build the people, process, leadership and reporting system required to turn passed homes into activated customers.
Illustrative numbers. Your dashboard shows your market.
Most fiber sales teams are built to fall apart.
Not for lack of effort — for lack of a system. The same four mistakes show up in almost every market.
Hire anyone who says yes
Warm bodies go on the doors, churn out in weeks, and recruiting starts over. The team never gets past its first month.
No training system
Reps wing it. Every pitch is different, results come down to luck, and nobody can coach what nobody can see.
Managers promoted with no playbook
The best rep becomes the manager, runs the team from memory — and when they leave, the team leaves with them.
Numbers arrive at month-end
By the time the report lands, the bad weeks are already paid for. Corporate finds out last.
Build the team. Build the program. Make more sales.
Steven runs the people side in person: who gets hired, how they are trained, and what happens at the doors every day. Steven develops the sales manager and frontline leaders responsible for daily field execution while giving executive leadership complete visibility into performance. The structure is designed to survive turnover — including his own exit at day 90.
- Sourced in your marketLocal
- Screened for the work, not the résuméInterview
- Ride-along before the offerField day
- Hired with a start date and a trainerHired
- Earns the territory or exits by day 14Two-week ramp
Recruit the right people — not just the willing ones.
Door-to-door is a specific job. We recruit in your market for people who can do it, screen them for the work itself, and keep the pipeline open so one departure never becomes a crisis.
- Recruited locally, screened in person, ride-along before the offer
- Every hire starts with a trainer and a plan for week one
- Two-week ramp: every hire earns the territory or exits by day 14.
- Recruiting never stops — turnover is planned for, not feared
- ✓The product and the offerday 1
- ✓The Five-Step Pitch, word for wordday 2
- ✓Objections and the closeday 3
- ✓Shadow, then lead, with a trainerday 4–5
- →Solo doors, daily coachingweek 2
One training program, taught the same way to every hire.
Every representative is trained on the RevBullet Field Operating System, certified at real doors before knocking alone, and coached daily on the same standard.
- Written playbook, taught the same way to every hire
- Certified at the doors before going solo
- Coaching continues daily — training is not a one-week event
- SMSales managerTrained / runs the day
- TLTeam leadIn development / backup
- EXExecutive sponsorReceives weekly reporting
- Playbook, cadence and scorecardsDocumented
Develop the leaders who run the field.
A field team only holds when the people closest to the reps know how to recruit, demonstrate the standard, coach performance and own the daily number. Steven develops the sales manager and frontline leaders while giving executive leadership clear visibility into market performance.
- Sales manager trained to run recruiting, training and daily execution
- Team leaders developed through Demonstrate, Duplicate, Disappear
- A second leader prepared before the handoff
- Executive reporting that makes problems visible early
- ✓Morning huddle — yesterday's number, today's turf8:30
- ✓Turf assigned, no overlap, no wasted doors9:00
- ✓Doors, conversations, orders and installs logged as they happenall day
- ✓Numbers in, coaching notes written5:00
- →Weekly review with the managerFri
Daily accountability at the doors.
A team holds when the standard is daily, not monthly. Every rep has a number, a territory and a check-in every day; every manager sees it the same day; nothing waits for month-end.
- Daily huddle, daily number, daily coaching
- Mapped turf so every door gets knocked once, on purpose
- Problems surface in a day, not a quarter
- ✓Two trained leaders per teamredundancy
- ✓Written playbook — hiring, training, doors, compdocumented
- ✓The RevBullet Field Operating Systemproprietary
- ✓Weekly cadence: huddles, reviews, executive memorhythm
- ✓Recruiting pipeline never switched offbench
- ✓Every number visible to leadership weeklyRevBullet
A resilient structure built to survive turnover.
No single person is the system. Two trained leaders per team, everything written down, a rhythm the team runs on its own, and a bench always being built. That is what makes the team still work in month six, and after Steven hands it off.
- Redundancy at every level, so one exit never stalls the market
- The playbook is yours — hiring, training, doors and comp, documented
- A weekly cadence that runs whether or not anyone is watching
The RevBullet Field Operating System
One documented method for the door, the territory, the follow-up and the leaders. Taught to every rep and manager, reinforced daily, and reported through RevBullet.
Three phases, one quarter. Per market, one contract.
A market lit up in 90 days — with a team and a manager that keep running after Steven hands it off.
Territory mapped, team hired and trained.
- Passed homes mapped into qualified turf
- Homes passed converted into business days of door inventory, so you know when the market runs dry before it does.
- Reps recruited in your market and trained on the playbook
- Sales manager onboarded to the system
Daily doors, weekly numbers.
- Reps knock qualified turf every day, coached daily
- Manager runs the cadence with Steven beside them
- Owner report every Monday from RevBullet
Expand streets, hand off or extend.
- Turf expands as the team hits stride
- Leadership runs the week on their own; Steven steps back
- Keep the team, or extend to the next market
After day 90: the reps, the leaders, the playbook and the reporting are yours to keep.
What every market is measured on
We measure success beyond the written order. Every program tracks scheduled installations, completed installations, cancellations, chargebacks and retained customers.
The back office and the numbers — so the team is never a black box.
Steven builds the team. RevBullet runs the plumbing behind it, and puts the result in front of leadership every week.
Live weekly numbers
Doors, conversations, orders, scheduled installs, completed installs, cancels, net adds, cost per activated subscriber and take rate on passed homes, reported every week, not at month-end.
Recruiting, onboarding, comp and reporting handled
We manage the field recruiting, onboarding, compensation administration and performance reporting included in the engagement. Payroll runs through your company; you receive a reconciled pay file every period.
You keep the team and the playbook
One contract per market, 90 days, extendable. Everything built during the 90 days — people, playbook, reporting — transfers to you.
Written executive memo every Monday
The number, the forecast band, and why. Install-ready orders, not gross orders. Leadership reads one page and knows the week.
Every door, install and dollar — on one screen.
The live view your team gets every week — explore a sample market.
Sample market, illustrative numbers.
Subscribers are the asset. Filling the network is the fastest way to grow its value.
$5,000+ per subscriber, what fiber acquirers have paid in recent deals
Homes passed x take-rate improvement = additional activated subscribers
Additional subscribers x $5,000 = enterprise value added
Industry benchmarks; targets are set together for your market and reported against every week.
90-Day California Market Build
- Started with three untrained representatives and a manager preparing to leave
- Trained 25 representatives across the build and stabilized a producing team of 10
- Established recruiting, training, daily management and executive reporting systems
- Reached approximately two orders per representative per field day
- Produced 70%+ installation conversion in the proven market
RevBullet is built for fiber and fixed wireless providers that:
- Have passed homes but need stronger penetration
- Are launching a new market
- Want an internal field team instead of permanent contractor dependence
- Need better visibility from the door through installation
- Can support competitive pricing and installation capacity
Steven Pitts
Steven Pitts is a door-to-door sales leader with more than 20 years of experience recruiting, developing and leading high-performance field sales teams. He has built residential fiber and fixed wireless programs from the ground up, creating the recruiting, training, leadership and reporting systems required to turn passed homes into activated customers. Steven personally leads the field side of every RevBullet market build.
“Anyone can hire people and put them on doors. The real work is building a team that still produces after you leave: trained representatives, accountable field leaders, a documented playbook and numbers everyone can see.
Steven Pitts · Founder, RevBullet
Ready to raise your take rate?
Tell us about your market and Steven comes back with a 90-day plan.
For providers with a defined footprint of passed homes and a take rate they want moved in one quarter.
Prefer email? pittssteven0@gmail.com